The Woodhaven Beat: A History of the Leader-Observer
By Ed Wendell
Originally published in the Leader-Observer in print.
By Ed Wendell
Originally published in the Leader-Observer in print.
By Charlie Finnerty | cfinnerty@queensledger.com
The ownership of Morscher’s Pork Store announced the beloved butcher shop will close its doors February 3 after nearly 70 years serving Ridgewood. Co-owner Herb Morscher said the decision to close is a result of his business partner Siegfried Strahl, who owns the building, raising the rent nearly four times over when their current lease expires in March. Morscher has worked at the shop since 1981 when he was 15 years old.
“We’ve supplied people with the flavor that reminded them of back home, no matter where they came from. Whether they’re from Europe or South America, there’s something here that somebody would know back home,” Morscher said.
Herb’s father’s cousin founded Morscher’s in 1955 and the shop has been at the current location on Catalpa Avenue since 1957.
“I just feel bad for my staff, I have some great people working here,” Herb said. “In order to do this work, you have to have a passion. You have to put your time in.”
Herb said he always feared the shop’s future could be uncertain under control of Strahl and was hesitant to bring his son into the business for that reason.
“I really wanted to have my son come in, but having a senior partner like that I didn’t want to break my son’s heart,” Herb said. “I just had something in me saying it’s not a good idea and I was right. I thank god that everything worked out for my kids. My daughter’s a nurse practitioner and my son is a New York City fireman and it’s all good. It’s all good.”
Although his son never formally entered the business, Herb said his family filling in when help was needed at the shop has been crucial to Morscher’s daily operation.
“I thank my family. How many times my wife came here to help. She works full time and she would come here after work and we’d work late with my daughter and my son. They all helped,” Herb said. “I’m blessed with a great family.”
While Herb speaks about the difficult decision to close the business, the phone rings. He picks up the receiver, his gloved hand covered in pork grease, and his face begins to show disdain.
“Oh, you’re a vulture,” Herb says into the phone. “No vultures here. Take it easy.”
The caller is trying to buy the store’s equipment for a discounted rate after hearing about the closure. Herb laughs while he hangs up the phone.
“I’m old school, man. Maybe I’m wrong, but I can’t change who I am,” Herb picks up his cleaver and turns back to the large pork shoulder he has been slicing. “These guys come in after you and they pick at you. Get the f— outta here.”
It is not the only time Herb is interrupted while speaking about the shop’s history. A constant stream of lifelong dedicated customers make their way in the door from the snow outside, many of them middle-aged Eastern European women who have called Ridgewood their home for decades. Each one greets Herb warmly and asks about his family, switching between German, Polish and English. Voices crack and eyes begin to water when the conversation inevitably turns to the store’s limited days left.
Heidi Belay grew up going to Morscher’s with her parents to buy all the family’s meats. Her father was close friends with the founder Joseph “Pepi” Morscher.
“It’s going to be a big loss,” Belay said. “It’s going to be a part of history that’s ended. Very sad… Oh, I’m gonna cry.”
Belay remembers the workers behind the counter giving her a piece of meat to eat while her mother shopped at Morscher’s when she was a child. As she makes her way out of the store, she asks the woman behind the counter for a small piece of meat to take with her.
Greta Jaklitsch moved to Ridgewood from Austria in 1959 and would accompany her mother to Morscher’s. She has been a lifelong customer ever since. As she makes her way to the counter her eyes wander, taking in every detail of the store.
“Even when I moved to Flushing, I would come into Ridgewood every other weekend to get stuff for my mother because she wanted certain things here,” Jaklitsch said. “She was already losing her memory but she remembered Morscher’s. They all came from the same area of Austria.”
Jaklitsch has been a close friend of the Morscher family since her childhood in Ridgewood.
“I knew [Herb’s] father. I saw his father at his mother’s funeral and he was already not fully functioning,” Jaklitsch said. “I said to him, ‘Hi Herbie, how are you?’ and he looked at me and he said, ‘Did we ever dance at Polka?’ I said ‘Yes we danced many Polkas.’ He died three weeks later.”
Jaklitsch turns to Herb at the end of the counter, “I’veI danced with this guy too, but I loved his father.”
She poses for a photo with Herb and they speak together in hushed tones at the back of the shop away from the busy counter. Jaklitsch begins to cry.
“It’s nothing to smile about,” Herb says.
Jaklitsch gathers her bag of pork and makes her way to the door.
“It’s heartbreaking,” Jaklitsch says with tears in her eyes and begins to chuckle. “What am I going to eat in two weeks?”
By Athena Dawson | news@queensledger.com
New York City Housing Connect currently has seven open lotteries that New Yorkers interested in living in various parts of Queens can apply to. The listings include locations in Jackson Heights, Hillside Avenue, Long Island City, Astoria, Rego Park and Jamaica. The income range for the housing selection is between $55,000- $200,000 depending on the location chosen and median household income. To apply for the affordable housing available, New York City residents can create an account on NYC Housing Connect, a universal portal that allows residents to apply for affordable housing online and track the progress of their applications. Creating an application includes submitting household information including household income, the number of residents, and other personal application information. There is no fee to apply for the housing lottery through the portal.
The current open locations in Queens are listed below:
241-15 Northern Boulevard Senior Apartments- Lottery ends Feb. 12th
https://housingconnect.nyc.gov/PublicWeb/details/4106
160-14 Hillside Avenue Apartments- Lottery ends Feb. 12th
https://housingconnect.nyc.gov/PublicWeb/details/4417
37-25 32nd Street apartments- Lottery ends Jan. 29th
https://housingconnect.nyc.gov/PublicWeb/details/4357
21-27 30th Drive Apartments-Lottery ends Jan.25th
https://housingconnect.nyc.gov/PublicWeb/details/4364
Vista65 (97-12 65th Road)- Lottery ends Feb 5th
https://housingconnect.nyc.gov/PublicWeb/details/4303
63-16 102nd Street Apartments-Lottery ends Feb.2nd
https://housingconnect.nyc.gov/PublicWeb/details/4430
95-01 37th Avenue Apartments Waitlist- Lottery ends Feb. 19th
https://housingconnect.nyc.gov/PublicWeb/details/4327
By Celia Bernhardt | cbernhardt@queensledger.com
A month after the devastating Sunnyside fire, hundreds of community members attended a fundraising event hosted by Sunnyside Community Services.
Patrons filled SCS’s atrium on Friday night, enjoying drinks and hot food from local vendors, a raffle, and a New Orleans-style jazz band that got the crowd up and dancing.
“Everything’s donated—the band you hear playing, no one’s being paid,” SCS Executive Director Judy Zangwill said.
Councilmember Julie Won, whose office has organized an ongoing volunteer effort to assist residents in moving their belongings from their units, was among those in attendance.
“The event is called ‘Sunnyside Strong,’ and it’s a testament of that. It’s an illustration of how strong our community is,” Won said above the roar of the jazz band. “Even though we raised more than $100,000, we’re going to continue to go and raise even more for those families.”
On Dec. 20, hundreds of residents were displaced from a 104-unit building in the neighborhood after a blaze broke out on the top floor due to a contractor incorrectly using a blow torch. The building was left uninhabitable, with severe structural damage. In the immediate aftermath of the fire, Sunnysiders donated hundreds of bags of clothing; meanwhile, Sunnyside Community Services launched a GoFundMe for residents, which had garnered about $140,000 just prior to Friday’s event.
Local residents and activists Ty Sullivan and Ska Ska Morales brainstormed the “Sunnyside Strong” evening fundraiser to add to that financial pool. By the end of the night, the event had grossed $10,024.
It’s not the first time the pair has helped produce a fundraising event in the building—they did the same in the aftermath of a massive fire that burned through six storefronts on Queens Boulevard in 2018. Sullivan reflected on the process of getting the word out about an event like these. “[It’s] networking, just calling up everybody. Going on Facebook, finding out who you’re still friends with,” he said.
Sullivan noted that the immediacy of digital fundraising has made a significant difference in how disaster fundraising pans out, explaining that the largest bulk of donations might have already been made weeks earlier.
“Something like this, years ago, would have been the be all and end all for fundraising. This is where most of the money would generate from. But now everything’s changed with GoFundMe and all that. It was interesting, because ticket sales were not what we expected them to be right off the bat. Looks like we’re doing okay, and we’ll do well with walk-ins, I think, tonight, but the dynamic has very much changed.”
Neighborhood residents were quick to rally around displaced residents after the fire.
Johanna Carmona—a lifelong Sunnyside resident and local activist, as well a candidate for the 37th Assembly District—took a moment away from the action to recall the urgency she felt during and after the fire. At first, she said, she joined her father in giving out water and masks to people on the scene.
“Then I bumped into Ty [Sullivan]. We knew someone from the building who was a mutual friend, and we’re like, ‘What are we going to do?’ And it was just—set it up and get it moving. It was quick.”
Carmona helped coordinate a grassroots effort to collect, clean, and donate hundreds of pounds of clothing in the days that followed.
“Honestly, it comes down to how great this community is. Friday, it was just at the beginning, it was like my dad, myself, and another volunteer. And by the end of the day, we had a couple people come in. Saturday, [we had] probably over 100 volunteers.”
Carmona said that she sent out a mass of texts Thursday night to get the word out. Social media posts, email, and word-of-mouth also boosted the message.
“This is something that this neighborhood is notorious for,” Carmona said. “If something bad happens, we all kind of get together and go to someone’s aid. We always call it a small town in the big city—we all know each other somehow. There’s a connection somehow.”
Councilmember Won echoed the sentiment.
“The community is really really protective of each other. The community is really supportive of each other. First and foremost, everyone is family,” Won said.
Towards the end of the evening, the jazz band Lift Off Brass had migrated from the side into the middle of the room. Patrons young and old circled around the music, dancing and clapping to songs like “When the Saints Come Marching In” and “Feel Like Funkin’ It Up.”
Drummer Vin Scialla later said there was an “electrifying feeling to the room.”
“[We] came here just to play some music that might be uplifting and make people feel like they’re gonna be on the other side soon,” Scialla said. “Because I know it must be really tough.”
The GoFundMe will ultimately close by the end of January, Zangwill said. She’s hoping to get the funds out as soon as possible to tenants after the details of how to distribute the money is finalized.
“We think we have a good list now of which apartments are occupied, which apartments are vacant, which apartments have subtenants. There were a few different factors,” Zangwill said.
Won said that she hopes the community will continue to donate through January and continue to rally in support beyond that.
“If you actually do the math, $100,000 to all of us individually sounds a lot. But when you have 104 units…it comes out to be like about $1,000 [per person]. And that’s not nearly enough to replace everything that’s fire damaged, water damaged. And we want to do more.”
Won added that the mental and emotional toll of the fire should be considered when thinking about funds as well.
“A lot of the families, when I talk to them, they talk about how it’s not just a matter of losing physical items but it’s a grieving process of losing your home,” Won said. “A lot of these families have lived there for 30 years…[A tenant] was saying, ‘My grandmother was the first to move here, she raised my mom here, I was raised here, my kids were raised here.’ That’s four generations. She lived on one floor and her mom lived on another floor.”
Won said that full rehabilitation of the building would take, at the very minimum, six months. She also said that work is being done through the weekends, which she deemed encouraging.
Sullivan said it was important to remember the collective strength of the neighborhood.
“Communities always come together. No matter if it’s a good thing or a bad thing. We’re always there for each other 100% and this is just one of those communities.”