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By Megha Rajagopalan BEIJING (Reuters) - A China state television investigative report accusing Starbucks of overcharging local customers for coffee triggered enormous disquiet among journalists at the network and even some soul-searching after it aired. The October segment - the brainchild of a network executive who noticed Starbucks coffee cost more in China than in Britain - was mocked by Chinese Internet users and criticized by economic experts. But the reaction inside China Central Television (CCTV), which has targeted numerous foreign firms this year, was just as harsh, said a person with direct knowledge of how the Starbucks report came together, and a former employee who left weeks ago. However, those misgivings were all expressed in private or on a Chinese mobile phone chat application, illustrating how journalists in China are still reluctant to challenge editors in a system beholden to the ruling Communist Party.